CFOtech India - Technology news for CFOs & financial decision-makers
India

Guides

#
artificial intelligence
#
data analytics
#
digital transformation
#
fintech
#
health technologies

Search

Stories by Zhen Jie Sim

Line graph multiple rising curves gamer avatars customer retention market growth gaming sector

What do good cohorts actually look like?

Fri, 31st Oct 2025
#
cx
#
martech
#
opinion
PvX reveals most teams misjudge scaling, showing top cohorts reach >150% net ROAS by M12, highlighting consistency and long-term growth over fast payback.