Customer engagement stories - Page 2

Klaviyo posts 48% EMEA revenue surge, names Europe-based Co-CEO Chano Fernández to spearhead international and AI-driven retail push.

AI-powered loyalty schemes promise a USD $2 trillion revenue windfall in Southeast Asia as retailers race to master personalisation.

Clean B2B data boosts marketing, sales and compliance; profiling, validating and standardising records cuts waste and sharpens decisions.

Brands are ditching fragmented martech stacks for centralised platforms as AI, richer messaging and costs expose the limits of siloed channels.

RingQ and Snom have sealed a global cloud telephony partnership to streamline IP phone provisioning and unified communications for businesses.

Customers profess loyalty but quietly walk away over price, experience or ethics, exposing how fragile many brand relationships have become.

Syspro and SugarCRM unveil Sugar for Syspro, an integrated ERP-CRM tool aimed at simplifying sales and shop-floor alignment for manufacturers.

iGoDirect enters New Zealand with instant web‑to‑wallet Visa rewards, aiming to replace plastic gift cards in corporate loyalty schemes.

Conviva expands Digital Product Insights with AI-driven pattern analytics, unifying journeys across apps, websites and conversational agents.

Adelaide start-up Sync has debuted an AI Bar that quizzes drinkers, then mixes bespoke hard seltzers from a core range at AUD $55 a pack.

8x8 buys Singapore-based Maven Lab to scale APAC CPaaS, folding Moobidesk into its CX platform for richer, multi-channel messaging.

Pharmacy2U becomes the UK’s first online pharmacy to gain B Corp status after scoring 91.4 in a global social and environmental audit.

Agentic AI and digital disobedience will strain policy, security and governance in 2026 as autonomous firms and users test new limits.

AI is transforming loyalty from points to real-time, personalised journeys as super apps and agentic engagement engines rapidly take hold.

SquadStack.ai launches in-app voice AI assistant to guide users in real time, aiming to curb high-intent drop-offs across key digital journeys.

MTX APAC has acquired New Zealand Salesforce consultancy Adapt IQ NZ to create a Wellington-based delivery and innovation hub for APAC.

Samsung is turning business displays into AI-powered endpoints to drive real-time retail and hospitality operations by 2026.

Alteryx appoints veteran customer experience leader Bill Tabbit-Humphrey as Chief Customer Officer to steer post-sale AI analytics strategy.

Commvault predicts Asia-Pacific enterprises will pivot from AI experiments to resilient, sovereign “trusted autonomy” by 2026.

Finance leaders hail AI as core to strategy, yet fewer than half have scaled it beyond pilots amid legacy, skills and leadership hurdles.