CFOtech India - Technology news for CFOs & financial decision-makers
India

Customer Journey Stories

Global Stories

Customer Journey stories

For sensitive health categories, eCommerce can remove more than just the checkout queue
Customer Experience

For sensitive health categories, eCommerce can remove more than just the checkout queue

Discreet packaging, clearer product information and easier repeat ordering are helping buyers of continence products avoid embarrassment and confusion.

By Liz Anieto • 4 min read • Today
World Cup fraud shifts to verified accounts & withdrawals
Gaming

World Cup fraud shifts to verified accounts & withdrawals

Operators faced a 38% rise in suspicious withdrawals as World Cup fraud shifted from sign-ups to verified accounts, SEON said.

By Sean Mitchell • 4 min read • Yesterday
returns experience drives online shoppers away, study finds
Customer Experience

returns experience drives online shoppers away, study finds

Poor returns experiences are pushing 92% of shoppers away, while most also check refund windows before buying, Reveni's study found.

By Joseph Gabriel Lagonsin • 4 min read • Yesterday
How social advertising is becoming a source of customer intelligence
Data Protection

How social advertising is becoming a source of customer intelligence

Real-time audience data from Facebook and Instagram is helping firms spot changing preferences and steer marketing, service and product decisions.

By Mark Tarre • 5 min read • Last week
WP Engine opens Smart Search AI to all WordPress sites
Software-as-a-Service

WP Engine opens Smart Search AI to all WordPress sites

Search on WordPress sites could get sharper results as WP Engine widens its semantic tool beyond hosting customers, aiming to lift conversions.

By Sean Mitchell • 4 min read • Last week
Sinch rebrands MessageMedia as Sinch Engage in Australia
Digital Transformation

Sinch rebrands MessageMedia as Sinch Engage in Australia

Existing customers will see no change to products or pricing as the renamed platform keeps SMS, MMS, WhatsApp and local support in place.

By Mark Tarre • 4 min read • This month

Stories from Other Regions

Customer Journey stories

Square & OpenTable link restaurant booking & spend data
Software-as-a-Service

Square & OpenTable link restaurant booking & spend data

Restaurants can now tie bookings to spend and repeat visits as Square and OpenTable combine reservation, payment and guest data across six markets.

By Sean Mitchell • 4 min read • Today
Alipay launches AI commerce platform for merchants
Wearables

Alipay launches AI commerce platform for merchants

Alipay is betting that AI agents will soon direct shopping and bookings, tying its payment and verification tools to merchants across China.

By Joseph Gabriel Lagonsin • 4 min read • Yesterday
Accenture Song finds Kiwi brands still failing promises
Digital Transformation

Accenture Song finds Kiwi brands still failing promises

A new survey suggests customer frustration is nudging more New Zealand shoppers towards AI tools, even as brands struggle to rebuild trust.

By Sean Mitchell • 5 min read • Yesterday
Why the physical dealership Is the next frontier of digital transformation
Customer Relationship Management

Why the physical dealership Is the next frontier of digital transformation

Dealerships risk stale pricing and wasted staff hours unless digital systems reach the forecourt, where paper labels still lag behind live data.

By Andrew Wood • 5 min read • Yesterday
Reach Studios launches AI retail event in Sheffield
Digital Transformation

Reach Studios launches AI retail event in Sheffield

Free invitation-only access will let northern merchants hear from Google Cloud and Trustpilot on how AI is reshaping online sales in Sheffield.

By Joseph Gabriel Lagonsin • 4 min read • Yesterday
AutoTalker launches digital vehicle pricing for dealers
Digital Signage

AutoTalker launches digital vehicle pricing for dealers

Dealers could cut pricing errors and save staff time as live vehicle data replaces paper cards across showrooms and forecourts.

By Sofiah Nichole Salivio • 4 min read • Last week
Visual search is now a shopping channel, and most product pages aren't ready
Digital Transformation

Visual search is now a shopping channel, and most product pages aren't ready

Retailers risk losing high-intent shoppers as Google's camera-based search now drives millions of product queries each month.

By Mark Tarre • 5 min read • Last week
Bolt launches AI platform for insurance distribution
Customer Relationship Management

Bolt launches AI platform for insurance distribution

Fragmented agency workflows could be cut as Bolt's new platform links quoting, servicing and carrier access across US insurance markets.

By Karen Joy Bacudo • 4 min read • Last week
Currys rolls out NiCE software to unify customer service
Digital Transformation

Currys rolls out NiCE software to unify customer service

The overhaul is lifting satisfaction and cutting complaints as Currys handles nearly 6 million support contacts a year across its retail network.

By Mark Tarre • 4 min read • Last week
Merkle expands ASDA partnership for George digital growth
Customer Relationship Management

Merkle expands ASDA partnership for George digital growth

ASDA is betting on George's online sales growth as Merkle takes a broader role in a five-year plan to improve the brand's digital offer.

By Sean Mitchell • 3 min read • Last week
China's commerce models reshape retail worldwide, NIQ says
Omnichannel

China's commerce models reshape retail worldwide, NIQ says

Asia Pacific is driving a retail shift as live, social and quick commerce from China spread into shopping habits worldwide.

By Karen Joy Bacudo • 4 min read • Last week
Customer verification in Australia: A complete guide
Data Protection

Customer verification in Australia: A complete guide

Rising cybercrime is forcing Australian businesses to tighten checks or risk fraud losses, compliance breaches and slower onboarding.

By Edmund Ng • 7 min read • Last week