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OpenAI launches ChatGPT Business Hub for companies
Data Analytics

OpenAI launches ChatGPT Business Hub for companies

Eligible businesses can now claim profiles and track engagement in ChatGPT, as OpenAI pushes the assistant deeper into commercial discovery.

By Mara Sugue • 4 min read • Today
Adobe unveils AI agents across Firefly & Creative Cloud at Max
Generative AI

Adobe unveils AI agents across Firefly & Creative Cloud at Max

Creative teams will get agent-based tools and new workflows as Adobe rolls out updates across Firefly, Creative Cloud and GenStudio.

By Sean Mitchell • 5 min read • Today
Pattern helps Oroton boost apparel reach across channels
Artificial Intelligence

Pattern helps Oroton boost apparel reach across channels

The shift is intended to help the fashion label turn online discovery into store visits as it pushes beyond handbags into ready-to-wear clothing.

By Karen Joy Bacudo • 3 min read • Yesterday
Australian websites fail usability test, says Testmate
eCommerce

Australian websites fail usability test, says Testmate

Almost half of the sites tested left visitors unable to find basic details, as faster AI-style search raises expectations for clarity.

By Mara Sugue • 4 min read • Yesterday
ThinkingToo launches agency to boost European AI mentions
Generative AI

ThinkingToo launches agency to boost European AI mentions

As users increasingly rely on AI chatbots for answers, European firms risk being overlooked in local markets while American sources dominate citations.

By Sofiah Nichole Salivio • 4 min read • Last week
Predictions: Experts Discuss the Future of Loyalty in the age of AI
Customer Relationship Management

Predictions: Experts Discuss the Future of Loyalty in the age of AI

Customer expectations are shifting toward relevance and recognition, forcing brands to move beyond points as AI changes how loyalty is delivered.

By Aaron Crowe • 5 min read • Last week
There is no such place as APAC
eCommerce

There is no such place as APAC

Influence in Southeast Asia now depends on local creator trust, as a single global brief can fail in one market and thrive in another.

By Wendy Wang • 5 min read • Last week
saas.group acquires 3D AI Studio in 27th acquisition
Software-as-a-Service

saas.group acquires 3D AI Studio in 27th acquisition

The deal gives saas.group a foothold in AI-native creative tools, adding a browser-based 3D platform used by 1.9 million creators worldwide.

By Regine Laguilles • 3 min read • Last week
Adobe launches free tools for startups in new scheme
Generative AI

Adobe launches free tools for startups in new scheme

Eligible startups will get 12 months of free access to Adobe and Semrush tools as the software group courts founders with tight budgets.

By Mara Sugue • 3 min read • Last week
VentraIP warns slow landing pages can sink Black Friday
Artificial Intelligence

VentraIP warns slow landing pages can sink Black Friday

Retailers risk wasting paid media unless campaign pages can cope with Black Friday traffic surges, VentraIP says.

By Mara Sugue • 5 min read • This month

Stories from Other Regions

Digital marketing stories

Younger shoppers more likely to ditch poor loyalty schemes
Personalisation

Younger shoppers more likely to ditch poor loyalty schemes

Under-35s are far likelier to walk away from retailers over weak rewards, even as 61% say they feel more loyal than three years ago.

By Regine Laguilles • 4 min read • Yesterday
Net-Defence joins Scottish Marketing Summit on cyber risk
Data Protection

Net-Defence joins Scottish Marketing Summit on cyber risk

Businesses are being urged to treat cyber security as a marketing and reputation issue, with digital channels now central to customer trust.

By Sofiah Nichole Salivio • 4 min read • Last week
REALMS & SEEN launch Find:Seek for brands
Google

REALMS & SEEN launch Find:Seek for brands

Social discovery is forcing brands to rethink visibility, as the new service maps customer questions across platforms and communities.

By Sofiah Nichole Salivio • 4 min read • Last week
ShopX launches global retail media group across 27 markets
eCommerce

ShopX launches global retail media group across 27 markets

The group aims to help brands measure in-store sales more clearly as retail media shifts beyond online conversion channels into physical shopping.

By Sean Mitchell • 3 min read • Last week
One in five Singapore clinics lack own website link
Artificial Intelligence

One in five Singapore clinics lack own website link

Missing website links may be limiting Singapore clinics' visibility in AI search, with 21% of private listings on Google Maps lacking their own site.

By Mara Sugue • 4 min read • Last month
Zoho adds AI agent workflows to Campaigns platform
Customer Relationship Management

Zoho adds AI agent workflows to Campaigns platform

Marketers can now run email, SMS and WhatsApp from one workflow as Zoho also adds AI agent controls, while paid plans still start at $4 a month.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Multilingual shoppers shun poorly localised websites
Customer Experience

Multilingual shoppers shun poorly localised websites

More than half of multilingual consumers have walked away from a purchase after finding a site or app poorly adapted to their language.

By Sean Mitchell • 3 min read • Last month
Go Up warns retailers over AI shopping ahead of Black Friday
Generative AI

Go Up warns retailers over AI shopping ahead of Black Friday

AI-led product research is set to sway Black Friday buying, as searches for “AI shopping” jumped 1,134% and referrals surged 1,200%.

By Regine Laguilles • 5 min read • Last month