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Monetisation Stories - Page 4

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Monetisation stories

Yahoo expands identity solutions with new publisher tools
Marketing Technologies

Yahoo expands identity solutions with new publisher tools

Yahoo has strengthened its Identity Solutions, now accessible through major publisher tools and Supply Side Platforms, enhancing audience monetisation.

By Kaleah Salmon • 3 min read • Thu, 24th Oct 2024
Yahoo identity solutions expand access across key SSPs
Marketing Technologies

Yahoo identity solutions expand access across key SSPs

Yahoo has expanded access to its Identity Solutions, enabling publishers to monetise audiences more effectively without reliance on third-party cookies.

By Shannon Williams • 3 min read • Wed, 23rd Oct 2024
Globant unveils AI tool with Google Cloud for video search
EduTech

Globant unveils AI tool with Google Cloud for video search

Globant has unveiled its innovative AI-powered Advanced Video Search tool, transforming video content management with instant search capabilities.

By Shannon Williams • 3 min read • Wed, 9th Oct 2024
Hakkoda unveils data solutions for retail & CPG sectors
Marketing Technologies

Hakkoda unveils data solutions for retail & CPG sectors

Hakkoda launches data modernisation services for retail and CPG sectors, aiming to enhance inventory, supply chain, and real-time consumer insights.

By Catherine Knowles • 3 min read • Thu, 3rd Oct 2024
Squarespace unveils AI tools for Australian entrepreneurs
Marketing Technologies

Squarespace unveils AI tools for Australian entrepreneurs

Squarespace launches 'Design Intelligence' suite for Australian entrepreneurs, blending AI with human creativity to streamline web design and business management.

By Sean Mitchell • 3 min read • Wed, 25th Sep 2024
Exclusive: How mobile game Kinder World is fostering mental wellbeing
iOS

Exclusive: How mobile game Kinder World is fostering mental wellbeing

Mobile game Kinder World, born out of the pandemic, fosters mental wellbeing by merging virtual houseplant care with therapeutic activities.

By Melania Watson • 5 min read • Tue, 24th Sep 2024
BillingPlatform wins top customer satisfaction accolades from IDC
Software-as-a-Service

BillingPlatform wins top customer satisfaction accolades from IDC

BillingPlatform wins IDC 2024 SaaS Award for Customer Satisfaction in Subscription Management, praised for fast time to value, robust security, and integration ease.

By Imee Dequito • 3 min read • Wed, 18th Sep 2024
Infinite Reality enters strategic partnership with Google Cloud
EduTech

Infinite Reality enters strategic partnership with Google Cloud

Infinite Reality partners with Google Cloud in a five-year deal to innovate and scale immersive digital experiences using AI, tech infrastructures, and 3D web solutions.

By Catherine Knowles • 3 min read • Fri, 6th Sep 2024
Living with error margin in thriving data-led and data-fed businesses
Data Analytics

Living with error margin in thriving data-led and data-fed businesses

Perfectionism is not a prerequisite for becoming a market leader and may actually harm those prospects.

By Michael Ogilvie • 6 min read • Thu, 11th Jul 2024
Juniper touts enterprise focus for GBP USD $900bn telecoms potential by 2024
Internet of Things

Juniper touts enterprise focus for GBP USD $900bn telecoms potential by 2024

Juniper Research's study urges telecom operators to focus on enterprise markets such as IoT to optimise the utilisation of the forecasted GBP USD $900bn global telecom market by 2024.

By Kaleah Salmon • 3 min read • Fri, 29th Mar 2024
Peter Barry rejoins PubMatic in Sydney as VP, Addressability
Monetisation

Peter Barry rejoins PubMatic in Sydney as VP, Addressability

Tech firm PubMatic appoints Peter Barry as VP, Addressability and Commerce Media for APAC, returning him to his home country of Australia to boost commerce media revenue using the company's Convert platform.

By Imee Dequito • 2 min read • Mon, 19th Feb 2024
Tradeshift appoints Iain Balchin as new CFO
Chief Financial Officer

Tradeshift appoints Iain Balchin as new CFO

Tradeshift, the B2B eCommerce and fintech platform, hires veteran financial executive Iain Balchin as its new CFO, focusing on expanding network and monetising services.

By Imee Dequito • 2 min read • Fri, 16th Feb 2024
Data-driven video: A new frontier for ads in APAC
Data Analytics

Data-driven video: A new frontier for ads in APAC

Amidst a creativity crunch in APAC, brands are capitalising on data-driven insights to produce personalised video ads, aiming to stay ahead in a rapidly evolving digital landscape.

By Killian Menigot • 5 min read • Wed, 31st Jan 2024
Data Privacy Day: Watchguard gives warning about 'free' services
Firewalls

Data Privacy Day: Watchguard gives warning about 'free' services

On Data Privacy Day, WatchGuard's VP of Identity, Carla Roncato, warns of the less conspicuous costs linked with 'free' services.

By Tom Raynel • 3 min read • Fri, 26th Jan 2024
Sportradar Introduces FanID for Revolutionary Fan Engagement in Sports
Sports

Sportradar Introduces FanID for Revolutionary Fan Engagement in Sports

Sportradar debuts FanID, an industry-first data clean room marketing solution, to enhance fan engagement amid phase-out of third-party cookies.

By Kaleah Salmon • 3 min read • Wed, 17th Jan 2024

Stories from Other Regions

Monetisation stories

TiVo expands content discovery platform across 38 European countries
Artificial Intelligence

TiVo expands content discovery platform across 38 European countries

TiVo has launched its AI-driven content discovery platform in 38 European nations, partnering with 18 brands to simplify streaming for users dealing with fragmented services.

By Catherine Knowles • 3 min read • Thu, 19th Sep 2024
ResMed partners with BillingPlatform to automate billing process
Marketing Technologies

ResMed partners with BillingPlatform to automate billing process

ResMed partners with BillingPlatform to automate billing, aiming to reduce manual processes and revenue leakage as their subscription offerings expand globally.

By Sean Mitchell • 2 min read • Thu, 22nd Aug 2024
Amplitude launches analytics platform for UK startups
Data Analytics

Amplitude launches analytics platform for UK startups

Amplitude introduces an affordable, self-serve analytics platform, Plus Plan, specifically designed to help UK startups fuel innovation.

By Shannon Williams • 3 min read • Mon, 4th Dec 2023