Social Media stories
Advertisers in Australia can now use new planning and measurement tools as the platform rolls out across 18 countries and 40,000 campaigns.
Investors are paying a premium for Elon Musk's narrative, even as Tesla's brand suffers and his empire's risks are shifted onto a single float.
Brands risk being misdescribed in AI answers as generative search reshapes discovery, prompting Sprinklr to add monitoring inside Insights.
Rising prices and content overload are pushing viewers to treat subscriptions as temporary, forcing brands to rethink retention around re-entry.
Younger adults are now more likely to lose money to fraud as scams spread across texts, calls, social ads and messaging apps.
Broadcasters are using hybrid data-centre and cloud setups to stream 2026's expanded tournament live with lower latency and compliance risks.
Thousands of football fans will be reached through a creator-led push as YouTube streams its first FIFA exhibition match worldwide.
Attackers are using fake World Cup sites and messaging apps to steal credentials, with some scams now aimed at event suppliers and staff.
Customer acquisition pressure is driving Kaseya's new MSP Success umbrella, which folds marketing, peer support and learning resources into one hub.
Teens on Meta's apps will see less mature material by default as the firm tightens age-based controls after years of child-safety scrutiny.
The move gives the Australian creator agency a foothold in one of the biggest influencer marketing markets outside Australia, as it seeks growth abroad.
Parents will soon get tighter controls over apps, websites and contacts as Apple adds age-based safeguards to its devices.
Marketers gain new ways to track campaign performance as the UK rollout adds measurement and browsing analysis to MiQ's Sigma platform.
The funding will help Zaro chase enterprise clients as it enters a crowded AI software market with a model-agnostic workspace.
The reopened chain's 2026 comeback hinges on technology that can link payments, CCTV and content as it targets 200 UK stores.
Social feeds and AI now drive discovery for most young Australians, leaving Google first choice for just 26% of Gen Z shoppers.
Job seekers are being lured into fake FIFA hiring pages that harvest credentials and could expose work accounts to wider corporate breaches.
Social media is pushing retailers to restock faster, as 65% of UK shoppers now expect technology to keep viral items available.
Households and businesses could be spared more fraud losses as banks, telcos and platforms widen checks and scam-blocking codes.
Most Australian fans would still join venue-named hotspots, leaving match-day travellers exposed to phishing, fake streams and account theft.
