Customer data stories
Managed AI tools are gaining ground in finance, yet regulated data still drives most policy breaches as staff mix personal and corporate accounts.
Organic traffic is falling for customers, prompting new tools that help marketers track brands across answer engines and AI assistants.
Business users could get answers in natural language without moving sensitive data, as Starburst adds AIDA to its Enterprise Platform.
Home services firms can now target likely buyers by post as Robotic Marketer folds direct mail into its AI marketing platform.
Businesses could cut feature engineering as KumoRFM-2 queries connected tables directly and handles datasets of more than 500 billion rows.
The new system aims to help businesses turn stalled generative AI pilots into measurable returns by unifying customer data and oversight.
Travel customers could face phishing scams after Booking.com found suspicious activity may have exposed names, contact details and reservation data.
Visibility alone will not stop sensitive data leaking into AI tools, so security teams must turn DSPM findings into live controls and data lineage.
The hotel group expects the new system to unify guest data and privacy controls across 640 properties, with full rollout due in 2026.
AI shopping agents, stricter sustainability rules and tougher cross-border compliance are set to reshape online retail by 2026.
The deal gives private equity clients wider Salesforce support across sales, pricing and revenue systems, plus delivery teams in three regions.
Brands shifting away from fragmented marketing tools helped Maestra add USD $833,000 in new annual recurring revenue last quarter.
Organisers say the two-day programme will tackle deepfake hiring, data sovereignty and the mounting risks of AI-driven cyber attacks.
Australian venues are turning to mobile-first systems to cut labour pressure, reduce errors and lift spend per table amid tight margins.
Customer data and service security may be at risk, as nearly one in five UK telecom web servers leak configuration details, a study finds.
Small firms and mortgage seekers could gain faster access to credit as the regulator widens permissioned data sharing beyond open banking.
The rollout gives advertisers access to 6,000 more stores and new sales-linked measurement as Dollar General deepens its retail media push.
Half of atis orders are already digital, and its first app will let customers collect points, skip queues and pre-order bowls.
Tens of thousands of dollars in disputed payments have left a Sydney skincare business exposed as household budgets tighten and chargeback fraud rises.
Retail media helped SharkNinja lift unit sales by 12 per cent at Noel Leeming, with Facebook ad spend returning more than USD $15 per dollar.